(good) Interactive ads
When someone says Interactive Advertisements it usually invokes a queasy feeling. Flash ads suck... in a browser.
The Interactive Adobe billboard still wows me 1 year after first seeing it. Street level, interactive on a human scale, and in a passive way. A beautiful blend of programming, artistry and sheer creativity.
Check out some of the other work by Brand New School. You'll leave inspired.
2 Comments
Apr 27, 2008
9:42 pm
I ran into an interactive ad here in Seattle.. wasn't an adobe one, but it was cool nonetheless..It would change ads periodically.. one had balls projected on the floor, and as you walked or ran through them they would roll around as if they were real.
Apr 27, 2008
10:22 pm
Pics next time!? I want to see documentation of this summer. That sounds cool, and so it should be document, as should anything remotely cool so that those of us on Columbia can experience it also.